Online Video Marketing

Video Marketing

Video – it’s one of the most effective advertising mediums for business owners and marketers today.  Seventy-three percent of  business owners in a 2015 Web Video Marketing Council study indicated that video had a positive impact on their marketing results.

Video marketing is a hot trend in online marketing for business. We can put your business on the leading edge and harness the power of online video to bring you new customers.

If video isn’t already part of your digital marketing strategy, you’re missing out. Contact us for a free consultation and we’ll show you how video can help you get more customers and close more sales.

Not using video as part of your marketing strategy?  No problem – It’s not too late to tap into the power of video.

We’re talking about video advertising for your business – as well as short videos about your business that tell stories, engage customers, and drive sales.  And did we mention that when done correctly, a video has the potential to expand your visibility and ranking in the search engines?

On its own, video isn’t a magic marketing bullet, but by using video strategically to accomplish specific business objectives, you’ll see serious returns.

Here are just a few examples:

  • Adding a video to your website can increase the chance of a front page Google result by up to 53 times.
  • Using videos in email marketing has been shown to double click-through rates.
  • 71% of marketers say that including video in their digital marketing strategy has had a positive effect on their business.

A simple explainer video for your business helps educate your prospect, increases their level of trust toward you, and moves them to a purchase decision faster.

Video tends to keep the prospect on your website longer, giving them a reason to stick around and learn more about you, rather than simply taking a quick glance at your page and then leaving right away. Businesses that include video on their websites find that their bounce rate goes down and visitor time on site increases substantially. That’s all good news for you.

If you sell products, adding product demo videos to your product pages can increase sales by an average of 30%.

Explainer videos for business are sometimes presented as stories, and stories are 22 times more memorable than facts alone. (Source: Jennifer Aaker, Stanford).

Positive emotions created while watching a video can impact your prospects buying decisions according to marketing researchers.

Not to mention, the human brain can process information conveyed through video 60,000 times faster than reading text on a page.

Simply put, a great video taps into the human mind in ways that written text just can’t.

Incorporating video into marketing is becoming more and more important, as more and more business owners are jumping on to this trend.

Can you really afford to be left behind?

But don’t panic. There’s still time get in on the leading edge of video marketing and gain a competitive advantage before all your competitors catch on. You just have to get started!

We offer a variety of different video services, starting with very basic and extremely low cost packages to more sophisticated productions. We can help you explore the various options to come up with a strategy that is right for your business.

Whether you’re looking for lead generation, more brand awareness, or search engine traffic, we produce videos to  deliver the results you need.

Talk With Us 204-390-8979